Client: Marina Social Dubai
Date: Jan 2017 – Present
A concept by acclaimed Michelin-starred British chef Jason Atherton; Marina Social is a restaurant and bar that celebrates deformalized dining within a relaxed and social atmosphere. Overlooking the Dubai Marina, the restaurant offers beautiful panoramic views of the waterfront, adding a special and unique focal point. Marina Social’s menu offers a selection of British -Mediterranean inspired cuisine alongside a selection of delicate wines and handcrafted cocktails.
Though Marina Social has been extremely well-received by those who have visited the dining venue since opening in September 2015, a new focus was to bring in new clients. COPIA started working with Marina Social Dubai in January 2017 and is implementing a strategic communication plan to meet their goal which includes: media relations, strategic partnerships, events, and extensive VIP outreach.
Since coming on board, Marina Social Dubai has seen a clear increase in awareness and positioning of the venue as a ‘must-visit’ in Dubai’s social and dining scene amongst a new audience.